Hiring Business Development Representative (EdTech)!

About Us: IUEDU Canada is a newly incorporated startup bringing an award-winning blended learning solution to the Canadian market. We combine innovative software with physical hands-on learning materials for Pre-K to Grade 5 students. Our mission is to solve the lack of interactive K-5 e-learning resources by providing tools for both classroom and at-home learning.

The Role: We are seeking a Business Development Representative with an educational background to drive our market entry. You will be responsible for executing a dual-channel sales strategy. You must be comfortable conducting outreach to both institutional B2B clients (schools) and individual B2C customers (parents and tutors).

Key Responsibilities:

- Multi-Channel Outreach (B2B & B2C): Execute direct sales strategies targeting B2B prospects (Private Schools in Ontario, School Boards) and B2C segments (Parents, Tutors).

- Convert Pilots to Subscriptions: Manage relationships with schools during free trial periods to secure annual subscriptions (B2B) while driving individual course purchases for after-school learning (B2C).

- Identify Customer Needs: Engage with stakeholders—teachers, administrators, and parents—to identify pain points regarding hybrid learning and curriculum customization.

- Product Demos: Present our solution’s unique features, such as AI-enabled progress reports and hands-on activity kits, to diverse audiences ranging from school principals to home-schooling parents.

- Strategic Partnerships: Network with channel partners and educational communities to formalize partnerships that expand our reach in both the public and private sectors.

Qualifications:

- Educational Background Required: Previous experience as a teacher, tutor, or administrator is essential to effectively communicate with our educational audience.

- Sales Experience: Proven ability to manage sales cycles for both enterprise clients (B2B) and individual consumers (B2C).

- Communication Skills: Strong ability to tailor pitches for different audiences—explaining ROI to a principal versus educational value to a parent.

Please email us your resume and cover letter.